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Coca-Cola's rise from $40 in 1919 to today's $580k is a CAGR of about 7.9%. That's pretty good, especially when considering all the turmoil between 1919 and today: the Great Depression, World II, the Korean War, JFK's assassination, the Vietnam War, the Nifty Fifty, Watergate, Stagflation, the Savings and Loan scandal, the Dot-Com boom and bust, the Great Financial Crisis, and the COVID crash. Oh, and that's what hit America. Shall we list out what hit the rest of the world? 😏

Yep, for a fizzy, sugary drink and some snacks ... not bad! Coca-Cola did what it was meant to do. 👍

Ultimately, patience wins. 😊

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It is impressive. Don't forget that the $580k is only price appreciation. You'd have to add dividends received to figure out the total return, which would be significantly higher. If you would have reinvested the dividends, the return would be higher still!

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